Clark Little

Summer is here, though for most of us it's just the usual mid-week, but someone who has taken to a life of year round summer is Award winning photographer Clark Little.

Born in Napa, California but raised in Oahu of Hawaii, Little made his name as a pioneer of surfing at the Waimea Bay Shorebreak with a unique talent for taking off on hopeless closeout shorebreak waves and suriving in one piece. 

Little later discovered his talent for photography when his wife decided she wanted a picture of the ocean for the living room. With the confidence of an experienced surfer, Little went out and bought a waterproof camera setup, jumped in the ocean and began his adventure in capturing the beauty and power of the Hawaiian waves.


Sophie Hellyer Round Two!

Our Cushe ambassador, Sophie Hellyer, has been snapped again out and about representing Cushe with her surf board! Photographs are shot by talented photographer, Ben Jones.




Sophie Surfs In The Metro

Cushe Ambassador Sophie Hellyer appears in London's Metro newspaper this week. The UK surf champ brightens up a grey city commute with photos of her surfing in the desert. Sophie was lucky enough to surf the worlds most advanced man-made waterspouts facility, located in the United Arab Emirates. The surf pool is completely programmable, with six settings – break wave right, break wave left, break parallel, two separate half waves, a V-out, and a V-in. Even the wave height can be adjusted from 1ft up to 11ft. Sophie talks about how this technology could improve conditions for competitive surfing contests "The problem with surf contests is that wave conditions are rarely good enough, but a pool like this would be simply amazing and a terrific addition to the Olympics". Surfing as an Olympic sport-now that would be really Cushe!