Becky gets top 4 place in Aspen Open

Here's her story in her own words....

"i competed in my first US competition this weekend. The competition took place at Buttermilk in the X Games Superpipe. I was really excited to compete against some big names and put my training so far into practice.

The pipe was shaped really nice, but with only 30 minutes practice there was only time for a run of straight airs and then one practice of my competition run.

We had 2 runs in the semi-finals with only the top 5 advancing to the super final out of 20 girls. I had two, good clean runs; mute grab, alley opp mute, alley opp, safety grab, japan grab, right 5, left 5, right 3. i was really pleased with my run, but then had to play a waiting game for a few hours until they realised the results.

I qualified in 4th place for the super final, i couldn't believe it, i was super stoked. The final went well and although i didn't quite get my left 5, which made me stickw ith 4th place. I'm really happy with the result and never dreamed i'd have a top 4 placement in a US event.

I'm really looking forward now to the rest of the season and my last 2 weeks training in Aspen, before competing in the European events."

Becky, we're super stoked for you too, amazing stuff!!!

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Cushe Footwear opens the doors of its first concept store - Globally!!!

STOP PRESS: CUSHE FOOTWEAR OPENS THE DOORS OF ITS FIRST CONCEPT STORE

 

The TriNoma shopping mall in the Quezon City, Manila, is the site of the very first Cushe concept store. Congratulations to Gifford and Gilson on this very momentous occasion. Check out the pictures below. If you are lucky enough to find yourself in the Philippines, make sure you drop in and say hello and give these guys a pat on the back.

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Day 2 of the Katin PRO/ AM & Results

HUNTINGTON BEACH, California, Jan 15th 2010 - Local surfer Chris Waring (Seal Beach, CA) 22, ousted fellow local Brad Ettinger (Huntington Beach, CA), 25, in an action packed final to win the Katin Pro/Am Team Challenge presented by Primo for himself and Team Reef. Ettinger's Team Hurley, last years reigning Team Challenge, claimed the runner up position.

 

The historic Association of Surfing Professionals (ASP) Speciality Event has a unique camaraderie-driven team-based format, with 20 four-man teams competing in an open-draw format. Team results were determind by the placement of individual surfers who received points in each heat (4 points for 1st, 3 points for 2nd, 2 points for 3rd and 1 point for 4th place). More than $28,500 in cash and prizes was awarded.

 

Waring battled back to claim his first Katin Pro/Am Team Challenge victory after Ettinger posted the event's only perfect 10-point ride with a lengthy barrel into the pier. Waring found a barrel of his own to earn a 9.53 out of 10 and quickly followed up with a 6.50 to overtake the goofy footer, holding on for the win despite a valiant effort by Ettinger to bounce back.

"I just can't believe it," Waring said. "i don't even know what to think right now. Brad (Ettinger) started off with that 10, so to come back and win is amazing. This is a special event for Huntington Beach, and it has such a great history. Now my name is going to be up there with all the great surfers who have won this event in the past."

 

In addition to taking out the personal victory, Waring's standout performance carried Team Reef to victory over last year's winner, Team Hurley, who finished 2nd this year.

"i'm stoked that my team was able to win," Waring said. "Getting the win on top of it for Reef, it just couldn't have gone any better."

 

2010 FINAL RESULTS

Team

1st: Reef (45 points) - Two-page spread in Surfing Magazine

2nd: Hurley (39 points) - Page ad in Suring Magazine

3rd: Surfline (37 points) - Online package in surfingthemag.com

4th: Surfing America (31 points) - Online package in surfingthemag.com

 

Pro/Am

1st: Chris Waring (Reef) - $4,000 and a Kicker Car Stereo + Cushe Product

2nd:  Brad Ettinger (Hurley) - $2,000 + Cushe Product

3rd: Nathaniel Curren (Surfline) - $1,500 + Cushe Product

4th: Evan Thompson (Surfing America) - $1,000 + Cushe Product

5th: Andrew Doheny (Surfing America) - $500 + Cushe Product

6th: Michael Dunphy (Hurley) - $500 + Cushe Product

Equal 7th : Adam Lambert (Rip Curl), Anthony Petruso (Rusty) - $250

Mike Morgan: "Most Futuristic Maneuver"

Andrew Doheny - $500

 

Kicker Stereo System for High Heat Total

Day 1: Micah Byrne

Day 2: Chris Waring

 

For complete results, highlights and images, log on to www.katinproam.com

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Day 1 of the Katin PRO/AM

So that's that then, day 1 of the Katin PRO/AM is over and saw a Cushe Team, buoyed up with schoolboy confidence bow out proudly to a field of world class surfers and tricky weather conditions. After waking up and looking out my window to the sight of thundering surf and a beautiful blue sky on Huntington Beach, the stage was set for out first foray into the a truly core and international surf event.

To say the conditions we're challenging is an understatement, 6-8ft waves with a current so strong it probably pulled the Island of Catalina a little closer to mainland California and the vicious pylons underneath the pier looming and ready to chew up anyone who was unfortunate to stray into its jaws. A Cushe team of 4 valiant individuals, Jimmy Rotherham, Tom Rezvan, Bobby Okvist and Roberto Palomo stood up to be counted and paddled out to take their place in the line up for their respective heats...

This occasion though saw the conditions get the better of each of our guys and one by one, even after their best att empts to tame the swell, we're picked off and sent back to the shore empty handed.

It was touch luck for us, but in this, our first foray into a straight up, core surf event, we weren't expecting a win and in true Cushe fashion, that was never the intention. Our team was out there to take part and have some fun, and I think I can speak for all of them and say that we achieved that.

Thanks to one and all of you guys, you did us proud...

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Win This Surfboard

To celebrate our involvement in the Katin PRO/AM, Cushe is giving you the chance to win your very own surfboard. All you need to do is click this link, www.katinproam.com/giveaway/ and follow the onscreen instructions. Simple. Good Luck!

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Mitch Rips in Sri Lanka

Check out these new images of Cushe’s very own Mitch Corbett ripping it up in Sri Lanka. Ok.

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Last minute stand in to Team Cushe at the Katin PRO/AM

You know that feeling, when you've organised your stuff, got everything in place, crossed all the 'T's and dotted the 'I's? Nothing left to chance, done and dusted? Well that was the feeling I had this morning at about 11:30am, enjoying being part of the competition and finally settling in to some good ole' surfing action after months of planning. Then, all of a sudden, my phone rings and the conversation that ensues, throws everything back into the frying pan. Our surfer, who is due to ride in two rounds time can't surf due to an injury he picked up earlier in the day practicing to compete with us...

What does one do? Well, turn to the closest people to you and plead that they can help of course. I turn to my left, Jimmy Rotherman, but I can't ask him to ride again, he's exhausted after his round, I turn to my left and who is stood their, Cushe's Central American distributor, Roberto Palomo. Now, Roberto landed about 12 hours ago at LAX, so the reality is, he's only had about 5 hours sleep after travelling from El Salvador, he's also up here to experience the event and support his El Salvadorian brother, Jimmy.

• Ciaran: "So, Roberto, what are you like in the water"
• Roberto: "Yeah, I'm OK, I surf a lot down in Central America, its nice down there 80 degrees, no wetsuits, warm water..."
• C: "How do you fancy riding for team Cushe in round 17?"
• R: "Erm, yeah OK, sounds like fun"
• C: "Great you're really helping us out and think of the story when you get home, grab a wetsuit and board and get going....oh and you'll be competing against the 3 times world champion and 2 times Katin PRO/AM winner Tom Curren"
• R: "Thanks Ciaran!!!!!"
• C: "That's that then..."

In paddles Roberto and huge Props to him, he went out there and he competed. Not only did he compete, he also put his body on the line and got totally hammered by a 9ft wave that must have felt like a house falling down on him. Roberto didn't win, and he didn't challenge Tom Curren, but he did take part and he was a contender and to top it all off, as he's walking out of the water a little kid came up to him and asked him for his autograph....it was priceless.

Congratulations Roberto, for competition on the same level as Tom Curren, for helping us out of a tight spot, for taking part of an international surf competition and for not hesitating and just going for it. A credit to the team and for Cushe Footwear.

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Katin PRO/AM Surf Championships at Huntington Beach, Cali

On Thursday Jan 14th and Friday Jan 15th, Huntington Beach, California, will be hosting the Katin PRO/AM. Steeped in history, this event is the only contest run at the local surf spot - the north side of the pier - and we'll be hanging on the beach from the first klaxon to the very last. To top it off, we'll be giving away a Cordell Miller surfboard on the live webcast, so check out www.katinproam.com

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Cushe Manuka Sole tread in Osaka store

In Osaka, fashion designer of fine cashmere and knit items Lucien Pellat-Finet (www.lucienpellat-finet.com) has just opened his third store, designed by Japanese architect Kengo Kuma (www.kkaa.co.jp).



"I wanted to express the tenderness of cashmere fabrics by using an organic pattern surfaced on the plant in architecture," said Pellat-Finet.

Kengo Kuma's design blew us away, and we look forward to rolling out something equally creative in the future.

(Source - www.designboom.com)

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