Mylene Paquette made it! She rowed solo the North Atlantic ocean!

Congratulations to our ambassador Mylene Paquette! She rowed solo the North Atlantic ocean!

In 2008, she started working on this project to make it happened. After 5 years of hard work, she finally made it! She left Halifax (Canada) on July 6th, 2013 and she arrived in France (Lorient) on November 12th, 2013.

Cushe is proud to have supported Mylene in her fantastic project. For more information on her trip, you can go to her website or her facebook page.

Check out a few pictures from her arrival at Lorient, France. For more pictures, you can go to our Cushe Canada Facebook page.







And the final arrival at Montreal airport with all the medias!


Cushe at the Banff Mountain Film Festival World Tour 2013-2014!

Cushe was in Banff last week for the Banff mountain films and book festival 2013-2014

An incredible week! We started the festival with the Radical Reels and the Snow show. Both night were sold out! A lot of funs and great movies to not miss during the tour!

Below, the first one who cross the stage on his hands win a gift certificate for a free pair of Cushe!

And then the big weekend started with the Banff mountain films. A lot of films, a lot of people and for sure a lot of fun! We had a Cushe booth to display our new collection but also to sell Cushe. The Cushe W Slipper suède for womens and the Cushe M Slipper for mens were the most popular. Almost sold out all our stock over that weekend!  Thank you to Claire from Indigo Bay store in Canmore that help us in the booth over the weekend.

Here a some images of the weekend:

Take note that the tour already started! Don't miss the screenings in your town. Visit this website for more details:

To have a chance to win tickets, sign up as a member on our homepage!

Good luck and enjoy the films!


Cushe will be at the Banff Mountain Film Festival World Tour 2013-2014!

Are you looking for new adventures and thrills? We at Cushe are ready to deliver by kicking off as a brand spanking new partner to the 2013/2014 BANFF MOUNTAIN FILM FESTIVAL WORLD TOUR and the RADICAL REELS TOUR!

The Banff Mountain Film Festival is one of the largest and most prestigious mountain festivals in the world. The Festival is held each year in Banff, Canada and features a collection of thought-provoking films from all over the globe. Hot on the heels of the festival each year, the best films head off on the Banff Mountain Festival World tour with stops in many communities and countries across the globe. This year, the finalists will be chosen during the 38th edition from October 26th to November 3rd.

After kicking off the Festival and the night rolls in, the adrenaline junkies such as our very own Matthias (Super Frenchie) Giraud come out to play as the Radical Reels Tour also kicks off! Don’t blink during this exciting event as you will be presented with non-stop action sport films that will have you clenching to your seats!

Once all finalists for both tours are determined, the World Tour begins! To view a complete listing of films and dates, please visit

“I WANT TICKETS!”  is what we always yell when the tour visits our home town.  For a chance to WIN TICKETS in your area, sign up for Cushe emails below as we will be giving away a pair of tickets for each stop during the tour!

Once you signed up, you will receive exclusive news, great promotions and you’ll be eligible to win a pair of Banff Mountain Film Festival tickets,  Cushe Footwear and swag.   Tell a friend (but only if they promise to take you if they win)…be ready!

Follow us on Facebook Cushe Canada to learn about the latest news of the Banff Mountain Film Festival and Radical Reels tour.

Enjoy the films! Click here to watch the teaser of the tour 2013-2014


Mylene Paquette is now rowing across the Atlantic Ocean!

Our Cushe ambassador, Mylene Paquette, finally left on July 6th at 8h30 am from Halifax to row the North Atlantic ocean, solo, West to East!!  Her goal is to row until Lorient in France. She will take at least 100 days to make it. You can follow Mylene all summer on her website at

We are very proud of her. Cushe was in Nova Scotia to assist at her departure. Here are a few images of the final preparation before she left.

Equipment and ocean boat preparation:

Alex St-Pierre from Cushe, happy to see the logo on the boat :)

A new hair cut before leaving. Thanks to Hair Factory for the nice hair cut!

Many interviews for the last day (CBC, Radio-Canada, Global News, etc)

Here is a Ipad-Skype interview with Salut Bonjour (Halifax-Montreal)

Global News:

Even Karine Trudel from the marketing Cushe team got an interview with Global News ;)

Cushe got a chance to jump in the boat with Mylene for a few minutes just before she left:

Mylène smiling and happy that the project has finally come true!

And now, THE real departure time!

A final word (nostalgic but happy at the same time) with all the media before rowing her boat:

The last goodbye with her team, family and friends...

Here is the departure!

Kayaks, sailboats, zodiacs, oars ... everyone was there to follow her departure:

she's now getting closer to the open sea:

Open sea is getting closer, a windbreaker is now necessary and Mylène is ready to row the Atlantic

Enjoy your trip dear ambassador! Cushe wishes you good luck! See you in France!

Thanks to Karine Trudel (Cushe team) and Paul Picard (photograph) for the pictures.

Here are some media links on the departure of Mylène Paquette:



Once again we at Cushe were proud to partner with Lake Louise Ski Resort for the JR. BIG MOUNTAIN CHALLENGE (March 8-10th, 2013) and SR. BIG MOUNTAIN CHALLENGE (March 15-17th, 2013).  All skiers came from all across BC and AB.

The judges evaluated the athletes on the style, the jumps, the line chosen by the skier and the time to make it. For all spectators, watching those young athletes skiing a huge mountain was impressive. Hot chocolate with marshmallow was distributed by Cushe to warm up the spectators.  What a nice way to watch the competition.

The judges had to choose 2 winners for the Cushe awards.

Congratulations to Finnian Young (Jr weekend) and Kylie Sivell (Sr weekend) for winning the Most Stylish and Spirit Fall!
The winners won a nice Cushe package!

To discover all the winners and see the results, please check Lake Louise Ski Area website.


WINNERS Snowboard Sr MEN:


Finally, a Cushe booth was present at the base of the mountain to show the new Cushe 2013 collection. What's better than a nice and comfortable pair of Cushe shoes after a long and fun ski day? Cushe is offering the perfect shoes for the "Après-ski"!  You can see our new collection 2013 at

Thanks to all that came to visit our booth that weekend!
Can't wait to see you next year!


Coors Light St-Sauveur Challenge 2013 - Unforgettable Saturday night

What a Saturday night at the Express bar at Mont Avila! Filmmakers of incredible caliber took part, during the last 3 days, in the Coors Mountain Challenge, and that evening was to show off their work. Rules were simple: make a 3 minute clip with ski or snowboard as a subject, all done in 3 days and filmed on Mont Avila’s slopes. A record breaking 38 teams started and an impressive 35 presented their work!

I would like to give a shout out to the judges on this competition, who had to score each piece on its cinematographic aspects, but also the riding from the athlete! And we had a Cushe ambassador with them: the talented and passionate Benjamin Rochette


The theme of the night was abundance! The bar was full to the breaking point, the crowd was rocking, the clips were over the top and the prizes plentiful. I want to take a moment to thanks Coors Light, Axis, L.L.Lozeau and Mont Avila for their generosity on this event. Note that Cushe was also part of the givers, particularly for Best Soundtrack, wo by Laurent’s team. To watch the video, click here. Thanks to Bite Size for organizing this competition!


The brotherhood feeling between the riders and admirers was palpable. The entire crowd would break into ‘woooah’’s at each spectacular maneuver on screen and the applause were constant throughout the evening. Hughes, knowing everybody, gave the colorful tone to this successful event, with his musing. The positive vibe was contagious! And the evening turned into music and went on until the wee hours of the night!


To watch all videos and to discover the winners, click here!





Once again we at Cushe are proud to partner with the COORS LIGHT ST-SAUVEUR CHALLENGE - MOUNTAIN FILM COMPETITION at Mont St–Sauveur (Quebec), from March 6th to 9th, 2013. One filmmaker and one rider have 3 days to create the best 3 minute ski or snowboard film. The best teams will share $10,000! Check out the videos from last year or click here if you need more information on this cool event

Come to Mont Avila bar l'Express on Saturday, March 9th at 7PM for the awards. Once again this year, there will be a Cushe prize for the Best Soundtrack category. The winners will share $500 of Cushe Footwear. Have a look at last year's winning video

Enjoy the evening by joining us at our Cushe our new 2013 collection and participate in our monthly give-away contest to have a chance to win a free pair of Cushe Footwear of your choice!

We are waiting for you!  See you on Saturday!



Cushe is proud to team with Ouisurf's Ben and JM as they take us on their surfer life adventures around the world in their new TV series "OUISURF EN ASIE" on Évasion channel.

Watching the last 4 episodes of Ben and JM discover different cultures around the world have not only left us inspired and sharing a few laughs, but they also make us want to go and meet them on their next trip!  Already traveled 6 countries in 3 months, we can't find no one better that is living the true Cushe life.  We look forward to the next 9 episodes!

For more details and TV schedule, please visit their website OUISURF.CA  You will discover the best moments of the trip and you can also participate in a contest to win a surfing trip to Bali!

Don't miss the next episode playing on Thursday at 9 P.M. at ÉVASION channel.

Enjoy these pics from the first 4 episodes:


Cushe at Fashion Jam 2012 and World Snowboard Championships

Wow! What a great weekend we had last week. Cushe participated in their first Fashion Jam in the 2013 event at Quebec city. Thanks to Gestev team that organised this event. It was fabulous! Thanks to all that came to our booth before the show to enjoy the Cushe life with us. Here are some images from the Fashion Jam. You can see more images on our Cushe Canada Facebook page.  Thanks to Jean-Sébastien Ouellet for his amazing pictures!

Also, Cushe was there for the Final of the Big Air event during the World Snowboard Championships in downtown Quebec city on Saturday night and Cushe was also there to support the final of Half-Pipe at Stoneham Mountain Resort.  The snow was amazing for the weekend!  You can see more pictures on our  Cushe Canada Facebook page.